Personal care · Contract manufacturing

Custom body wash.
Built for your brand.

Body wash, shower gel, exfoliating scrubs and 2-in-1 cleansers. HWL develops your formula, sources your packaging and manufactures your line—under your name, your label and your specifications.

Custom formulationPumps, tubes & pouches
Illustrative body wash pump, shower gel bottle, squeeze tube and exfoliating scrub jar

We proudly manufacture products for brands selling in

Sephora, Ulta Beauty, Target, CVS Pharmacy, Costco Wholesale, Rite Aid, Amazon, Walgreens, 7-Eleven, Neiman Marcus, Walmart, Whole Foods Market, Kroger and Buc-ee's
What we make

Build your shower care line.

Choose the format. We develop around your customer, ingredient preferences and performance goals.

01

Liquid body wash

Custom lather, viscosity, fragrance and color, from classic cleansing to moisturizing formulas.

02

Shower gel

Lightweight, rinse-clean gels for premium, spa and hospitality brands.

03

Exfoliating scrubs

Tailored particle type, texture and intensity, including sugar and salt systems.

04

2-in-1 shampoo & body wash

Dual-purpose cleansing for travel, hospitality and family formats.

R&D & custom formulation

Your brand. Your formula.

Start with your customer, product goals, fragrance direction and desired claims. Our team develops a custom ingredient system and refines samples with you—not an off-the-shelf recipe.

Cleansing & lather

Select surfactants for your cleansing, mildness, pH and foam goals, including sulfate-free options.

Moisture & skin feel

Balance humectants and conditioning agents for texture, rinse-feel and post-wash comfort.

Fragrance & ingredients

Develop your scent direction or fragrance-free option, with botanicals and specialty ingredients evaluated for compatibility.

Samples & refinement

Review scent, texture, lather and color, then refine with your feedback before formula approval.

Packaging & production

From sample to shelf-ready.

01

Define the brief

Agree on customer, format, skin-feel goals, claims, ingredients and target cost.

02

Choose components

Travel, retail or bulk; pumps, flip-caps, tubes and pouches with artwork and decoration.

03

Pilot & manufacture

Confirm formula approval and ingredient supply, then pilot and produce with quality checkpoints.

04

Fill, pack & ship

Filling, labels, seals, cartons and co-packing, shipped to your warehouse or distribution partner—not directly to consumers.

Testing & documentation

Ready for production. Supported by evidence.

Testing

  • In-house pH and viscosity checks
  • Packaging compatibility
  • Coordinated stability and microbial testing
  • Preservative efficacy testing

Documentation

  • Certificate of Analysis and SDS
  • Technical and ingredient information
  • Batch records and traceability
  • Allergen and stability documentation

Quality & claims

  • FDA-registered Phoenix facility
  • cGMP manufacturing practices
  • In-line quality checkpoints
  • Finished-product claim substantiation

Sensitive-skin, hypoallergenic and dermatologist-tested claims require appropriate testing for the finished product. Ingredient choices alone do not substantiate performance. Facility registration is not FDA approval.

Good to know

Questions, answered.

Ready to get started?

Let's build your body wash line.

Tell us about your format, scent, packaging and launch goals.

Call or Text (949) 877-2949

Request For Quote

Tell us about your product.

Tell us about your body wash format, ingredient preferences and packaging.

Prefer to talk now? Call or text (949) 877-2949